6.29.2007
Baba Booey's Doppleganger on People's Court
Check it.
For the uninformed, Baba Booey, aka Gary Dell'Abate, is the long-time producer of the Howard Stern Show. Jamie sent the above link to the Stern Show for their viewing pleasure. We're hoping to get some props on air in the coming weeks.
But even if you don't see the resemblance—which, by the way, is indisputable—or if you don't care about all things Howard Stern, the beauty is in the way-too-short-but-hilarious Q&A after the court proceedings:
Question: "What's the hardest part about being you?"
Wait for it.... wait for it....
Answer: "Mustache."
That's all I've got, people. It's Friday.
6.13.2007
Recycle your e-Waste on the 23rd
Saturday, June 23, 2007
e-Waste Recycling Event
General McLane High School, Edinboro
Free and open to all Erie County residents, this e-Waste Recycling Event will offer collection between the hours of 9 a.m. and 2 p.m. Typical electronic items county residents may bring for proper disposal include televisions, microwaves, computers and peripherals, VCRs, telephones, stereos and tape players.
Any type of electronic equipment that has been improperly disposed of is considered to be e-Waste. Such waste may contain hazardous materials such as lead, mercury, arsenic and cadmium. These toxics pose no problems when properly contained in the equipment. However, when thrown away with other household garbage, the hazardous materials can become airborne or leak into the ground and contaminate drinking water as well as cause other environmental and health hazards.
When recycled, the electronic equipment is taken apart and plastics and glass components are turned into new products and reused. Precious metals such as gold, silver, platinum and palladium are also removed and recycled. In fact, a recent ECRP-sponsored e-Waste collection event netted 16,373 pounds of electronics to be recycled alone. County residents brought 67 televisions, 249 computers, 92 printers and fax machines, 35 VCRs, 22 telephones and 72 other electronic items.
Each e-Waste Recycling Event is limited to 250 participants and pre-registration is required. County residents may contact the Erie County Recycling Program at (814) 425-7773 to register or for more information.
5.18.2007
Random Work Update Numero Uno
We shall smite thee, oh-mighty-scholars-whose-craniums-are-ever-so-deeply-embedded-
within-your-own-posteriors.
Sounds kinda harsh, but hey, we're effectively depleted of our summer go-getter, er, marketing apprentice. See ya in '08, Miranda.
Anyway, back to the random work update. I thought it would be a good opportunity to let y'all know what we've been up to as of late. Let the amazement begin.
First off, we're proud to announce that we recently won a prized piece of national print work from one of our favorite clients, DAD'S Pet Care. It's an FSI for their various premium dog treats that will be inserted into Sunday papers across the nation this coming summer. Yay, us.
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We've been working with the folks at Hamot to help promote their outstanding Physician Network. We've created some TV, some print, some radio and some billboards around town. We also went a more non-traditional route to help spread the be you. be healthy. message. If you've been inside one of the hospital's elevators recently, you'll know what I mean. If not, allow me to illuminate you via the magical .jpg:
(please note, the line in the middle of the graphic represents where the elevator doors meet)



He's not Dr. 90210, but I guess you could say Dr. Gunnar Bergqvist is a celebrity in his own right. He's one of the most heralded plastic surgeons in our area, and we've been lucky enough to begin a working relationship with him as well. We're in the midst of a new branding campaign for Gunnar, and below is the first of several newspaper ads in development. Actually, this ad ran a few weeks back in the Erie Times Sunday Living Section, and then the following Thursday on the back cover of Showcase. On a personal note, I can't wait for my calf implants to get here.

Oh, here's a fun little billboard we just did for the Quinn Law Firm's personal injury team.

On to other notes of interest:
We're finishing up a direct mail piece for Time Warner Cable in Dallas. This will be sent to a little over 300,000 households throughout North Texas.
We're currently in development of websites for C&J Industries in Meadville, PHB, Custom Engineering, Lamjen and Venango Machine.
We're putting the finishing touches on corporate ID and brochure for Willowbrook Employment Services, Inc.
There's a bunch of other stuff, too, like TV that's running for Community Health Net and the Erie County Recycling Program. Oh, and we're waiting to hear back from proposals we sent to the Erie Philharmonic, the Junior League of Erie and RailPower. Fingers & toes crossed.
Ok, I'm done. Tonight's the Hip show. Gotta go.
5.17.2007
newbie's teaser
5.07.2007
Monday (newbie intern report)
Before we get too personal, let me introduce myself, my name is Miranda and I'm privileged to be the newest intern at fishtank creative. I'm a Gannon University student, and will one-day graduate, maybe before the turn of the next century. I'm only kidding. I love school and value the education I'm receiving and hope to add to those lessons this summer.
The first day, oh my, it can be nerve racking and over-whelming, but everyone has been really nice and welcoming. I appreciate the kindness and fun spirits of everyone in the office. The Monday morning meeting was a nice way for me to meet the crew and get informed on all that is going on, and where I could be helpful. Sweet big girl work or actual meaningful tasks not pointless problems in the back of a boring textbook.
The workload was not overwhelming, but interesting and I really like how the whole operation is ran. I have a funny feeling that my summer in the ‘tank will be educational, challenging and result in a lot of fond memories.
A stereotypical white collar and blue tie agency is not where I wanted to be. So, I was relieved to experience and witness the cool and creative environment that is fishtank creative. Everyone is friends, and I have already begun to bond. Missy and I had fun over lunch chatting about our wonderful relationships, and Cinderella dreams. Aww icky girl stuff, I love it!
I’m looking forward to getting to know everybody, and reading what everybody has to say about my thoughts.
Catch you all on the flip side.
4.25.2007
so long, farewell...
When thinking about all I did here, I would have to say going out on commercial shoots was my highlight. I loved getting to see things from a behind the camera perspective. To see these commercials on television now is really sweet because I know I was there at that very second they were being filmed. I love my film classes at school so this was definitely at the top for me. I'm also very thankful I was given opportunities to come up with my own creative and to get feedback that really pushed me to think in different ways... to think more creatively. I enjoyed being challenged and getting to see how ads and various other things are created. I was not aware all that went into advertising until actually experiencing it. Everything I did here as an intern I learned from, no matter how small or how big. I'll definitely take it all with me, that's for sure.
I want to wrap up by thanking everyone at the 'tank for making my time here a great one. Thank you Jamie for giving me this opportunity, thank you Mike and Missy for keeping me involved and pushing me to think in different ways, and thanks to Lou, Jim, and everyone else for taking me in and making me feel at ease. I'm going to take what I've learned with me to whatever lies beyond graduation... hopefully something good. :) I might drop by here from time to time to leave a comment or 2, let you guys know what I'm up to. :) Good luck with all your future work and thank you again! I'll miss you guys!
One last time... peace! :)
4.23.2007
i'm Hip to that
The wife and I caught the Tragically Hip at the House of Blues in Cleveland a couple Saturdays past. Great show, although the ride home was treacherous due to an early spring snowstorm. For those of you who've got tix to the upcoming Warner show, here's the set list from Cleveland in anticipation of all things Hip:
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