Random Work Update Numero Uno

Since Miranda, our summer intern, was cut down in her prime by the evil academia, I guess it's my duty to write something blog-worthy. Let me tell you, however, that the injustice that has befallen her will not go quietly into the night.

We shall smite thee, oh-mighty-scholars-whose-craniums-are-ever-so-deeply-embedded-
within-your-own-posteriors.

Sounds kinda harsh, but hey, we're effectively depleted of our summer go-getter, er, marketing apprentice. See ya in '08, Miranda.

Anyway, back to the random work update. I thought it would be a good opportunity to let y'all know what we've been up to as of late. Let the amazement begin.

First off, we're proud to announce that we recently won a prized piece of national print work from one of our favorite clients, DAD'S Pet Care. It's an FSI for their various premium dog treats that will be inserted into Sunday papers across the nation this coming summer. Yay, us.


We've been working with the folks at Hamot to help promote their outstanding Physician Network. We've created some TV, some print, some radio and some billboards around town. We also went a more non-traditional route to help spread the be you. be healthy. message. If you've been inside one of the hospital's elevators recently, you'll know what I mean. If not, allow me to illuminate you via the magical .jpg:

(please note, the line in the middle of the graphic represents where the elevator doors meet)

He's not Dr. 90210, but I guess you could say Dr. Gunnar Bergqvist is a celebrity in his own right. He's one of the most heralded plastic surgeons in our area, and we've been lucky enough to begin a working relationship with him as well. We're in the midst of a new branding campaign for Gunnar, and below is the first of several newspaper ads in development. Actually, this ad ran a few weeks back in the Erie Times Sunday Living Section, and then the following Thursday on the back cover of Showcase. On a personal note, I can't wait for my calf implants to get here.


Oh, here's a fun little billboard we just did for the Quinn Law Firm's personal injury team.


On to other notes of interest:

We're finishing up a direct mail piece for Time Warner Cable in Dallas. This will be sent to a little over 300,000 households throughout North Texas.

We're currently in development of websites for C&J Industries in Meadville, PHB, Custom Engineering, Lamjen and Venango Machine.

We're putting the finishing touches on corporate ID and brochure for Willowbrook Employment Services, Inc.

There's a bunch of other stuff, too, like TV that's running for Community Health Net and the Erie County Recycling Program. Oh, and we're waiting to hear back from proposals we sent to the Erie Philharmonic, the Junior League of Erie and RailPower. Fingers & toes crossed.

Ok, I'm done. Tonight's the Hip show. Gotta go.

newbie's teaser

Hello Kelly and to all. Everyone at fishtank has been so nice and helpful to me and I appreciate it. But I must say goodbye before my actual time is up. I have been victimized by the "man" aka my educational institution, and academic advisors. Ohh how helpful they are...let me further explain...months ago I was told I was going to get credit if I participated in an internship at fishtank creative...well two weeks after that I was told that I would not get credit b/c I’m a junior...obviously I was livid, but sticking to my word I came to fishtank. Telling everyone here that I would not get credit. They tried to fight for me...and after their efforts (thank you Jamie and Mike) I could get credit, but it would not count towards credits I need to graduate, and I’m not giving the "man" any more money than I have to, so I’m out like a fat girl in dodge ball. No sad eyes please...I will be back in summer of 2008...ahhh.... I promise to be better than ever...so I wish everyone a good, fun and safe summer...thank you doesn't explain my gratitude. So eat a bagel and be happy : )

Monday (newbie intern report)

Hey, how you doing?

Before we get too personal, let me introduce myself, my name is Miranda and I'm privileged to be the newest intern at fishtank creative. I'm a Gannon University student, and will one-day graduate, maybe before the turn of the next century. I'm only kidding. I love school and value the education I'm receiving and hope to add to those lessons this summer.

The first day, oh my, it can be nerve racking and over-whelming, but everyone has been really nice and welcoming. I appreciate the kindness and fun spirits of everyone in the office. The Monday morning meeting was a nice way for me to meet the crew and get informed on all that is going on, and where I could be helpful. Sweet big girl work or actual meaningful tasks not pointless problems in the back of a boring textbook.

The workload was not overwhelming, but interesting and I really like how the whole operation is ran. I have a funny feeling that my summer in the ‘tank will be educational, challenging and result in a lot of fond memories.

A stereotypical white collar and blue tie agency is not where I wanted to be. So, I was relieved to experience and witness the cool and creative environment that is fishtank creative. Everyone is friends, and I have already begun to bond. Missy and I had fun over lunch chatting about our wonderful relationships, and Cinderella dreams. Aww icky girl stuff, I love it!

I’m looking forward to getting to know everybody, and reading what everybody has to say about my thoughts.

Catch you all on the flip side.